Yesterday evening, it was announced by French label Givenchy Fragrance that Grammy singer/songwriter Alicia Keys will be the new face of the collection.
On twitter Alicia Keys showed her excitement posting:
“So proud to be part of the @ParfumsGivenchy family! Much love & Divine engery! Love forever, Alicia.”
Even though she has been in the music industry for a good while now, this is Alicia Keys’ first beauty contact. The name of the fragrance has not yet been revealed, but the campaign set for release of the fragrance is set for September. Alicia Keys now adds herself to a list of celebrities such as Justin Timberlake, Amanda Seyfried and Uma Thurman who all have represented Givenchy Fragrance ads.