Apple Music is expanding and now is making some of its digital offerings available to customers in China. On Wednesday, Apple announced that iTunes Movies, iBooks and Apple Music are now available in China. It will offer more of a range of artists which includes music from Chinese artists all the way to pop stars such as Beyonce, Taylor Swift and Ed Sheeran.
When it comes to growth, China was definitely one of the needed markets to go into. Apple’s senior vice president, Eddy Cue states, “Customers in China love the App Store and have made it our largest market in the world for app downloads. One of the top requests has been more great content and we’re thrilled to bring music, movies and books to China, curated by a local team of experts.”
Movies on iTunes is set to start at 5 yuan (80 cents) for an HD rental and only 18 yuan ($2.80) to purchase new releases in HD.
The company is also offering a three-month trial to Apple Music. Afterwards the service will cost 10 yuan ($1.57) per month. Seems like I’m living in the wrong country! Apple Music’s price in the United States is $9.99 per month and in the UK, it is 9.99 pounds ($15.16) per month. China’s price is so low it even beats out India who’s subscribed users only pay 120 rupees ($1.83) per month.
Maybe America does need to gain more people in population, because in two countries where the population is over a billion people, even at $1.57 and $1.83, you will surely get your profit back.