CeeLIVE™, a leading developer of mobile and online branded live content solutions, today announced the launch of its cloud based Live Video Content platform, at SXSW 2016. The CeeLIVE Platform provides immersive experiences with interactive widgets and limitless monetization with analytics.
The platform consists of proprietary video and audio encoding technology with an iOS mobile app, a video player, application and content management systems, a monetization engine and analytics dashboard. The CeeLIVE iOS app can be downloaded at: https://itunes.apple.com/us/app/cee-live/id1021163501?ls=1&mt=8
CeeLIVE livestreamed the W2O Group’s PreCommerce Summit yesterday and will livestream the W2O Group’s Movers & Shapers event, from 11:00 am to 3:00 pm at Stubb’s in Austin. Both events are part of the SXSW Interactive festival.
CeeLIVE’s iOS app provides a mobile component to a web and social media platform that has delivered large-scale events, including the 2015 Fader Fort showcase at SXSW, and recently the Safe Conversations Valentine’s Weekend Experience featuring best-selling authors and relationship experts Drs. Harville Hendrix and Helen LaKelly Hunt, to global audiences.
Artists and producers can promote and monetize their live event content, including concerts, theatrical shows, music festivals, comedy shows, and speaking events though the global CeeLIVE network of sponsors and distribution partners, using the self-service CeeLIVE platform. It integrates live content with non-intrusive sponsor messages in a single container to reach targeted and passionate fans.
Sponsors can optimize the sponsorship budget through digital activations of live content using the CeeLive Platform, resulting in ten times more brand exposure and reinforcement than venue event attendance.
With this app, distribution partners will be able to offer exclusive content to their customers and sponsors, enabling new customer acquisition, reduced churn, and new revenue generation.
“We have developed a very easy-to-use online and mobile branded livestream solution. CeeLIVE does all the hard work with our proprietary software, and manages all of the complex connections so that in just two-taps fans get immersive live content for free anywhere,” said Marla Watson, Vice President of production for CeeLIVE. “Brand messages can now be presented non-intrusively to live content audiences with the highest quality and reliability.”